Carloha Nigeria Launches Chery Tiggo 9 PHEV, Signals Return of Chery Q Electric Vehicle Brand

Carloha Nigeria has officially unveiled the all-new Chery Tiggo 9 Plug-in Hybrid Electric Vehicle (PHEV), marking a significant step in the company’s drive to introduce advanced and environmentally friendly mobility solutions into the Nigerian market.

The automobile company also disclosed plans to reintroduce Chery Q, the Chinese automaker’s next-generation new energy vehicle brand, as part of efforts to expand its portfolio of intelligent and sustainable transportation offerings in the country.

The launch ceremony, which took place at Carloha Nigeria’s showroom in Alapere, Lagos, attracted members of the media and industry stakeholders, providing a platform for the company to showcase Chery’s latest flagship sport utility vehicle and its broader vision for future mobility.

According to Carloha Nigeria, the Chery Tiggo 9 PHEV has been engineered to set a new standard in the premium SUV category by blending luxury, intelligent technology, enhanced safety systems and efficient hybrid performance.

The company explained that the vehicle combines the advantages of electric and petrol-powered driving, enabling owners to enjoy improved fuel efficiency, lower emissions, extended driving range and premium comfort.

The new flagship model is expected to appeal to customers seeking a balance between performance and sustainability amid growing global interest in cleaner automotive technologies.

Speaking during the unveiling, the Managing Director of Chery Central Africa, Mr Hai Wei, described the launch as an important milestone in the company’s journey towards innovation and sustainable mobility.

He noted that the Chery Tiggo 9 PHEV represents the company’s vision of combining cutting-edge technology with environmentally responsible transportation.

“It is my pleasure to be in Nigeria today for the official unveiling of the Chery Tiggo 9 PHEV, a vehicle that embodies Chery’s vision for innovation, advanced technology and environmentally responsible mobility,” he said.

Hai Wei stressed that Nigeria occupies a strategic position in Chery’s expansion agenda across the continent, noting that the country’s large and vibrant economy presents enormous opportunities for the adoption of modern mobility solutions.

According to him, Chery remains committed to investing in Nigeria’s automotive future and delivering world-class products and services to consumers.

“Nigeria remains a strategically important market for Chery and a key pillar of our growth ambitions across Africa. As one of the continent’s largest and most dynamic economies, Nigeria presents immense opportunities for the adoption of advanced mobility solutions, and we remain committed to investing in the country’s automotive future while delivering world-class products and services to our customers,” he stated.

Also speaking at the event, the Sales Director of Carloha Nigeria, Mr Joseph Omokhapue, said the Tiggo 9 PHEV embodies innovation and offers customers a unique combination of luxury, safety, performance and sustainability.

He explained that the vehicle’s spacious interior, premium comfort features and sophisticated design make it suitable for families, professionals and corporate executives seeking a superior driving experience.

“The Tiggo 9 PHEV is a statement of innovation. With its sophisticated design, spacious interior, advanced safety technologies, premium comfort features and impressive range, it is designed for families, professionals and business leaders who demand more from their vehicles,” he said.

Omokhapue added that the introduction of the model reflects Carloha Nigeria’s determination to align with global automotive trends while meeting the changing demands of Nigerian motorists.

He described the vehicle as a major addition to the company’s range of technologically advanced and environmentally responsible automobiles.

The Marketing Director of Carloha Nigeria, Mr Dexter Li, said the launch symbolises the company’s commitment to promoting smarter and more sustainable means of transportation.

According to him, the unveiling of the Tiggo 9 PHEV goes beyond introducing another vehicle into the market and demonstrates Chery’s vision for the future of intelligent mobility.

“The Chery Tiggo 9 PHEV represents the future of intelligent mobility. This launch is more than unveiling a new vehicle; it is about showcasing a smarter, more efficient and more sustainable way to travel without compromising luxury, performance or practicality,” he said.

To strengthen customer confidence and ownership experience, Carloha Nigeria reaffirmed its commitment to after-sales service through its CarlohaCare 6-6-7 programme.

The initiative offers six years of free scheduled servicing, six years of warranty coverage and a seven-day repair promise, providing customers with long-term value and peace of mind.

Speaking on the company’s support structure, the National After-sales Manager, Mr Samson Akinbowale, said Carloha Nigeria possesses the manpower and technical capability required to ensure seamless customer support.

“Carloha’s after-sales team is fully equipped with trained technicians, genuine parts and advanced diagnostic capabilities to support customers throughout their ownership journey,” he said.

Humanoid Robot ‘Kemi’ Steals the Show
One of the major attractions of the event was the appearance of Chery’s humanoid robot, named “Kemi”, and an intelligent Robo Dog, both of which played a central role in unveiling the Tiggo 9 PHEV.

The futuristic presentation captivated guests and highlighted Chery’s ambitions in artificial intelligence and smart mobility.

Their interactive performance offered attendees a glimpse into the intelligent ecosystem underpinning Chery’s next-generation mobility solutions and reinforced the company’s reputation as a technology-driven automotive brand seeking to push the boundaries of innovation beyond conventional vehicle manufacturing.

In another major announcement, Carloha Nigeria revealed that it would soon introduce Chery Q, Chery Automobile’s next-generation new energy vehicle brand, into the Nigerian market.

The company said the brand would deliver a fresh generation of intelligent electric vehicles featuring modern styling, smart connectivity, advanced battery systems and eco-friendly performance.

The planned introduction of Chery Q, alongside the successful launch of the Tiggo 9 PHEV, is expected to further strengthen Chery’s footprint in Nigeria and position the company as a leading provider of innovative automotive solutions.

Industry analysts believe the development underscores Chery’s determination to support the global transition towards cleaner transportation while contributing to the evolution of Nigeria’s automotive industry through the adoption of smarter, greener and more sustainable mobility technologies.